This Golf R was priced from just over £39,000 at launch. Most customers will want to find the £2,000 extra necessary for the optional 'R-Performance Package'. It brings upgraded 19-inch 'Estoril' alloy wheels, a performance rear spoiler for added downforce, and an increased top speed of 168 mph (where permitted). The pack also adds two new driver modes; Drift and Special. Drift mode is entirely focused upon driver enjoyment away from public highways. This mode uses the full potential of the new R-Performance Torque Vectoring and enables the driver to drift the new Golf R on private tracks. The pack also introduces a 'Special' mode that provides the car with the perfect setup to tackle the famously challenging N??rburgring. This is an extension of the standard Race driving mode, in which the engine sound is increased, while the DSG, optional DCC, progressive steering and the all-wheel drive system are adjusted to a sportier set-up.
Several accessories are available for the Golf R including an Akrapovic titanium exhaust, panoramic sunroof, Harmon/Kardon sound system and a head up display. Volkswagen also says that this current generation model will be upgradeable, so if required, features like adaptive cruise control, light assist and a wi-fi hotspot can be added and enabled after you bought the car. Most owners will want to consider the option of adding DCC adaptive damping. The car's driver assistance systems include lane change assist and Travel Assist with Side Assist and Emergency Assist.