The Focus range kicks off with the base 'Zetec Edition' variant priced at around £22,000, before progressing through 'ST-Line Edition', 'ST-Line X Edition', 'Titanium Edition', 'Titanium X Edition' and 'Vignale' variants. An SUV-style 'Active Edition' version (with an 'X'-spec option) and an 'ST' hot hatch are also available. Equipment levels reflect the fact that most customers will be paying upwards of £20,000 for this once very affordable family hatch. Even the base Focus 'Zetec' comes as standard with 16-inch alloy wheels, air conditioning, along with an 8-inch SYNC3 touchscreen incorporating a DAB digital radio with Bluetooth and Emergency Assist. Plus there's an electronic parking brake, autonomous emergency braking, tyre pressure monitoring, Hill Start Assist and a Lane-Keeping Aid.
If you prioritise luxury and you've a healthy budget, you'll like the top 'Vignale' variant, which gets a unique front grille and body styling with 18in wheels, full LED lighting, leather upholstery, a head-up display, a rear view camera, a heated steering wheel and the 675-watt 10-speaker B&O Play Premium Audio System. For sporty drivers, the 'ST-Line' variant offers unique body styling, including unique upper and lower grille, rear spoiler and polished twin tailpipes. Inside there's a flat-bottomed steering wheel, black headlining, an aluminium gear knob, alloy finish pedals and red stitching. Sophisticated features available across the range include a head-up display, radar-operated cruise control, a more advanced Park Assist system and a wi-fi network that will connect up to 10 devices.